DIGITAL MARKETING
Digital marketing refers to the use of digital channels, platforms, and technologies to promote and sell products or services. Unlike traditional marketing, which involves methods like print ads, billboards, or TV commercials, digital marketing uses the internet and electronic devices to reach consumers.

Why Digital Marketing is Important:
Cost-effective compared to traditional marketing.
Measurable with real-time analytics and performance tracking.
Targeted to specific demographics or user behaviors.
Global Reach allowing businesses to connect with audiences worldwide.
Engaging through interactive content and direct communication with customers.